how to choose content ideas for website and Youtube videos

 

how to choose content ideas for website and Youtube videos

 

Content Creation is a skill that is unique to each business, and its usefulness varies with the business itself.
 
Some businesses are creative and self-motivated by nature, whilst others see content Creation as an unnecessary job that's difficult to do well and should be handed over to an employee to do.
 
In the first case, the business has a good understanding of their audience and it knows what content it needs to produce to keep the customer's attention.
 
In the second case, the business may struggle to come up with ideas that are relevant or interesting, and it will struggle to publish quality content that keeps the consumer's attention.
 
When you take an important part of the business in-house, it provides more direct control over the process, and it's more likely to develop a sustainable strategy that generates consistent content that will keep the customer's attention for a long time.
 
The goal of content Creation is to enable the business to maintain its market share, and it helps them to achieve their revenue targets.
 
Every business has different goals, and the goal of content Creation is to enable the business to achieve their revenue targets, so you need to choose a business that can bring value to you.
 
You don't have to hire an employee to curate your website – in fact, some businesses will be happy to hand over this responsibility to you for as long as you can match their expertise.
 
It's therefore a good idea to choose a business that has a useful skill to share with you, because it will ensure you get the right level of personalised help from the start.
 
The Business Insider has collected the following steps to help you to choose a business that is flexible and will allow you to meet your needs, and they can also be useful for someone who's just starting out on their own.
1.Research
 
This is where you should start your research and begin to sift through the websites of the businesses that you're interested in working with.
 
For this example, we will work with businesses in the online advertising and publishing sector, and I've chosen 30 of the most well-known brands in this sector.
 
The businesses that are on this list are ranked according to their traffic and pageviews to establish their reach and their conversion rate.
 
If they have low traffic or a low conversion rate, they will not be a great fit for us.
 
2. Gather Information
 
By putting a lot of effort into the research, you will end up with a list of about 30 websites you have to choose from.
 
From this list, you will have a mix of clients and competitors and you will be able to choose from one of them, or try to negotiate an exclusive deal to have a free trial with the business.
 
You will also have access to the prospectus that the company has produced, which will provide you with information on how they work, the budget that they have for the process, and how much turnaround time the business will expect.
 
3 .Researching the Sales Team
 
When you've received a list of businesses, you will be able to do further research on the sales team that will be working on your account.
 
This is a crucial step that will determine the success of your job – if you are lucky, you will have a sales rep that is excited about the prospect of getting to know you and building a relationship with you to come up with ideas to help you sell.
 
If you are not lucky, you will find the sales team disinterested and unhelpful, or at best somewhat helpful, but there will be no enthusiasm.
 
If you find the sales team that you're working with does not work for your ideal business, it's essential that you put them on the right track so that they can take your opportunity more seriously.
 
At this stage, you should be able to work with a sales rep, but if you can't, you may need to find an alternative sales process.
 
A common route to doing this is to use a business development company.
 
Business development companies are basically professional sales people who help their clients find businesses to work with.
 
They have access to a wide range of businesses that can be contacted for free, or for a low fee.
 
Businesses can then work with the sales people to come up with a plan and approach to help them find more customers.
 
To find out more about business development companies, check out this article.
 
4.Visiting the Business's Website
 
You are now in the final stage of your research, and you are visiting the website of the businesses that you are interested in working with.
 
This will give you an opportunity to have a look around at the quality of the work that the businesses do and how they are run.
 
It may also allow you to see the other services that the businesses provide, to see if any other services would be useful to you.
 
It's important to check how they deal with disputes, and to ensure that they have quality control procedures in place.
 
5 . Signing Up
 
Once you have looked around the website of each business and ascertained that you can work with them, you can sign up for a free trial of their services.
 
This will normally be the end of the technical stage of the process and you will then be able to begin working with the business.
 
How does the process work?
 
I use a sales tool called Spreadsheet4sale, which will allow me to automate my research into salespeople and sales processes.
 
This is because I have many clients that need help with this process, and I also want to manage my time more efficiently, so that I can spend more time working on my business.
 
If you don't have access to a tool like this, you can follow the process in a manual fashion, and only make the decision to hire a salesperson after you've done the research and narrowed down your list of prospects.
 
At the end of the process, you will have a file with contact details for the businesses that you have to work with.
 
These contacts are important for you, because you need to provide you with the best opportunity for each visitor